Worksome
About
Worksome, founded in 2017 in Copenhagen, is a marketplace that connects highly-skilled freelancers with businesses, particularly targeting contractors in IT, engineering, design, and legal fields. Sometimes dubbed "the LinkedIn of freelancing" in Scandinavia, Worksome’s platform uses algorithms to match jobs with freelancers based on skills, experience, and location. It initially specialized in on-site freelance work in Denmark​:contentReference[oaicite:63]{index=63}, but has since expanded to support remote work and launched in the UK and US markets. For clients, the hiring process is simplified: post a job for free and receive a shortlist of qualified candidates, then manage contracts and timesheets through the platform. Freelancers create detailed profiles and get rated after each project. Worksome charges a 4% fee to the freelancer once they get paid (one of the lower fees in the industry)​:contentReference[oaicite:64]{index=64}​:contentReference[oaicite:65]{index=65}, which can be reduced for frequent users or enterprise deals. Uniquely, Worksome is addressing compliance for enterprises – for example, it helps UK companies navigate IR35 rules by providing transparency and documentation for each engagement. In 2022, Worksome raised funding to push further into the US and enhance its independent workforce management features. The aim is to be a one-stop solution where companies can not only source freelancers but also onboard them, execute contracts (including NDAs), and process payments within one system. Freelancers appreciate quick payments (Worksome releases funds shortly after client approval, and enterprises can negotiate custom payment terms integrated with Worksome’s system). The platform currently has over 30,000 freelancers (especially strong in Northern Europe) and thousands of companies registered. By combining a user-friendly marketplace with robust compliance features, Worksome appeals to companies wanting to engage contractors both easily and safely, and to quality freelancers seeking fair fees and good clients.
Niche
General freelance marketplace with emphasis on Northern Europe and compliance for on-site/longer contracts
Geographic Markets
Started in Denmark, now active in UK, and making inroads in North America. So strongest presence is Northern Europe. They support multiple currencies (DKK, GBP, USD, etc.). The platform is in English (with Danish localization originally). On-site gigs mainly in metro areas like Copenhagen, London, etc., but remote work broadened its geographic reach.
Buyer Audience
Mid-size to large businesses that need contractors/consultants and want a simpler way to manage them. Initially popular with tech startups and agencies in Denmark, now also with UK companies particularly mindful of IR35 compliance. HR and procurement managers use Worksome to source and onboard talent quickly. Also smaller companies who value the curated talent pool and ease of use. All clients appreciate paying a transparent markup (Worksome typically adds ~4-10% on top of freelancer rates for the client fee) for a frictionless experience.
Talent Audience
Highly skilled freelancers in tech, creative, and professional services. Many early users were Scandinavian (reflecting Worksome’s origin), but now also UK, US, etc. The typical talent might be a senior software developer, data scientist, digital marketing expert, management consultant, or even interim lawyer, often looking for contract gigs with reputable companies. They prefer Worksome for its lower fees and prompt payments.